Mexican ultra-low-cost-carrier, Volaris increased their capacity that is measured by Available Seat Miles (ASMs) by 1.95% in December 2020 when compared with the same period in 2019 and an 8.78% increase in passengers carried from November to December of 2020.
After months of weakened travel demand and the constant threat of the COVID-19 Pandemic, the improvement in traffic performance is impressive in this current environment and Volaris have stated that their focus remains on the price-sensitive visiting friends and relatives, small and medium sized businesses and leisure segments of the market as it has shown to be the strongest segments to bounce back for air travel in Mexico as the industry tries to recover from the impacts of the pandemic.
Volaris fleet as of June 2020
The airline during 2020 had launched 12 new routes and intends to operate around 98% of capacity as measured by ASMs in January 2021 when compared to January 2020.
|December 2020||December 2019||Change %|
|Pax carried (‘000)||1,783||1,970||-9.49|
President and CEO of the airline, Enrique Beltranena had this to say for their traffic performance in December 2020, “Volaris has a true low-cost structure that enables an extraordinary competitive advantage to continue stimulating passenger demand, shift bus passengers to air travel and increase load factor. We have taken multiple actions to bolster liquidity, reduce costs and capture market opportunities. Going forward, given the current rise in cases of COVID-19 in the US and Mexico, we will continue to deploy a disciplined approach to market and route selection to achieve profitability.”
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“When Borders Don’t Matter”
Final Year Aviation Management Student at Coventry University.